Certificate in Machine Learning, Stanford University, Stanford, CA (Coursera) (in progress)
Certificate in Data Science, Johns Hopkins University, Baltimore, MD (Coursera)
Master of Communication Management, University of Southern California, Los Angeles, CA
Master of Arts, Creative Writing, Northwestern University, Evanston, IL
Master of Arts, History, Northwestern University, Evanston, IL
Graduate Studies, History, University of Oxford, Oxford, UK
Bachelor of Arts (with distinction), Comparative Religion, University of Washington, Seattle, WA

Portland Meadows Racetrack, Portland, OR, 2015-Present
Marketing and Data Science Internship

Translated existing rewards database into a high-performance tool for moving guests up the engagement ladder by applying a neural network algorithm to the data history.

• Applied data analytics to social media management to increase average engagement by 350 percent
• Led effort to combine our data with third-party data on customer base in order to better target potential new customers

Marketing/Branding Consultant, Portland, OR, 2005-Present
Establish diverse individual, non-profit, and corporate clients as competitive forces within their respective markets by developing high-impact marketing and public relations collateral customized to unique business objectives.

• Leverage data-driven understanding of market drivers and opportunities to provide clients with insightful guidance on marketing/branding strategy and tactics, online marketing, technology, and social media
• Secured $10M acquisition by creating a prospectus for a horse racing industry client

• R (1 year experience)
• SPSS (4 years experience)
• MATLAB (1 year experience)
• Adobe Creative Suite (expert)
• MS Office (expert)

Data mining, Data visualization, Market research, Marketing analytics, Predictive Analytics, presentations

Data mining, Market research, Marketing analytics, Predictive Analytics, presentations

English