Saint-Petersburg State University of Economics and Finance, Applied Mathematics and IT Department, MS degree, 2013

Senior B2B market analyst

OJSC MegaFon

(December 2013 – September 2015)

• Collected necessary statistics from databases in order to update current reports on a daily basis
• Created urgent reports on commercial performance from scratch
• Produced short and long-term commercial revenue and KPI forecasts
• Conducted quantitative research of Russian telecom market
• Provided communication between IT and product management team

Lead marketing performance analyst (gas stations sales)

OJSC Gazprom Oil

(September 2015 – February 2016)

• Weekly performance report preparation
• Evaluating effectiveness of advertising campaign on gas stations
• Analysis of gas station general marketing performance

Data analyst

RealWeb Internet Agency

(February 2016 – present)

• Studying, testing and implementing ML algorithms for enhancing online advertising campaigns performance
  • CTR prediction
  • CVR optimization
  • Keyword semantic kernel optimization
  • Factor analysis of conversions and e-commerce goals completion
• Standard tuning Google Analytics and Yandex Metrika counters via Google Tag Manager
• Reporting

• R for statistical, standard and custom machine learning algorithms (1 year experience)
• R for web scrapping (2 months experience)
• Wolfram Mathematica for time-series forecasting and ODE solving (1 year)
• SAP BusinessObjects and QlikView for report generation (2 years experience)

Public presentation skills, State of the art ML models implementation, Team player

English (Fluent), Russian (Native)